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Wash packages

wash12

Member
This is what I have set up for a new lazerwash 360 let me know what you think, pricing I am sure of but what I am offering on each wash not so sure.

Not sure if I should have carnauba wax waterfall on the $10 and $12 and have the extra service of Rain-X on $12 or if I should do Rain-x on $10 & $12 and have the extra service the carnauba wax waterfall? Being the carnauba wax waterfall is a great show with the waterfall led I am leaning towards that as I think its cheaper and to just have Rain-X on top package.

Basic Wash $6
Single Presoak
Spot Free Rinse
Power Dry

Deluxe $8
Heated Double Presoak
High-pressure rinse & wash
Tri-color foam conditioner
Spot Free Rinse
Flash Dry
Power Dry

Premium $10
Undercarriage Blasters
Heated Double Presoak
2x High-pressure rinse & wash
Tri-color foam conditioner
Clear Coat Polish
Hot Carnauba Waterfall Wax
Spot Free Rinse
Flash Dry
Power Dry

Ultimate $12
Undercarriage Blasters
Heated Double Presoak
2x High-pressure rinse & wash
Tri-color foam conditioner
Clear Coat Polish
Rain-X Total Surface Protectant
Hot Carnauba Waterfall Wax
Spot Free Rinse
Flash Dry
Power Dry


A La Carte

Rain-X $3
Carnauba Waterfall Wax $3
Undercarriage Blast $2
 
All the fancy names on the conditioner, protectant, carnauba, or whatever, mean little to nothing to the customer. It's all just wax. Four products is a waste. Tri-Foam for the show and a Rain-x type product is all you need. Flash Dry means nothing as well, heck I don't even know what it means. Get the dryer off the cheapest two washes. You're giving away the farm.
 
I agree, remove the dryer from all but the top washes, or make it à la carte. Before we got switched from demand rate to flat rate electric it cost close to $1 just to spin up the dryers.

A lot of people are going to a 3-package menu with a base wash, a complete wash with one wax (none of the "showy" ones like tri-color or lava/waterfall with the FlashDry), and an everything wash.

The FlashDry is a single pass with spot-free and on-board drying in the same pass, not a complete drying pass but IMO good for an intermediate wash.
 
All the fancy names on the conditioner, protectant, carnauba, or whatever, mean little to nothing to the customer. It's all just wax. Four products is a waste. Tri-Foam for the show and a Rain-x type product is all you need. Flash Dry means nothing as well, heck I don't even know what it means. Get the dryer off the cheapest two washes. You're giving away the farm.


I believe in a quality wash to return customers and do not understand why a customers would ever return to my wash if I don't dry their car? Not a single wash in my city doesn't dry even on a cheap $5 wash, I really don't get how people even return to a wash that doesn't dry.
 
I agree, remove the dryer from all but the top washes, or make it à la carte. Before we got switched from demand rate to flat rate electric it cost close to $1 just to spin up the dryers.

A lot of people are going to a 3-package menu with a base wash, a complete wash with one wax (none of the "showy" ones like tri-color or lava/waterfall with the FlashDry), and an everything wash.

The FlashDry is a single pass with spot-free and on-board drying in the same pass, not a complete drying pass but IMO good for an intermediate wash.

I thought about only doing the flash dry with the $6 wash but it still leaves car decently wet.
 
My basic wash ($8) is undercarriage, soap, high pressure rinse, clear coat and spot free. It’s my only wash with NO DRY. This is for two reasons 1) I want to bump customer up a pkg or two and 2) I have a lot of customers with pickup trucks....no blow dry allows them to not worry about stuff in the bed blowing out!
 
I have a 360 and im competing against a well established friction in town. So I choose to go in at $5 but greatly limit my costs on my base wash. Plus I have lots of folks that work at chemical plants and they just want to rinse off their car on the way home. BTW - I would not mention flash dry since customers think they are getting a dryer and then see it didn’t do a good job.

Basic Wash —> $5
* Foam Bath
* Advanced PreSoak
* High Pressure Wash
* Spot Free Rinse

Deluxe Wash —> $8
Our Basic Wash plus...
* Underbody Road Film Wash
* Second Foam Bath
* Carnauba Foam Wax
* Power Air Dry

Ultimate Wash —> $10
Our Deluxe Wash plus...
* Hood & Grill Bug Remover
* Brake Dust Side Blasters
* Lustra Clear Coat Protectant
* TriFoam Polish & Conditioner
* Longer Power Air Dry
 
Wash12,
Is your base wash really just a presoak pass rinsed off with spot free with the dryer? There's no way your spot free will adequately rinse off the presoak. Also, you may as well eliminate the dryer and save the electricity cost as your customers are going to think your dryer sucks. Trying to dry a car covered in spot free water without any rinse aid or wax is just going to flatten that water out making it impossible to see.
 
When I first bought my wash, the bottom package did not include the dryer. Call after call about how it didn't dry their car and something was wrong. Took forever to explain and they weren't' happy. I just raised the price a $1 and included it, no more complaints. Every other wash in town drys on every package, so that matters too.
 
Wash12,
Is your base wash really just a presoak pass rinsed off with spot free with the dryer? There's no way your spot free will adequately rinse off the presoak. Also, you may as well eliminate the dryer and save the electricity cost as your customers are going to think your dryer sucks. Trying to dry a car covered in spot free water without any rinse aid or wax is just going to flatten that water out making it impossible to see.

Yes it does have a high pressure rinse we just did not add it to make the package look smaller to make the customer mover up to the next, I am not sure if anyone will notice this or not?
 
I have a 360 and im competing against a well established friction in town. So I choose to go in at $5 but greatly limit my costs on my base wash. Plus I have lots of folks that work at chemical plants and they just want to rinse off their car on the way home. BTW - I would not mention flash dry since customers think they are getting a dryer and then see it didn’t do a good job.

Basic Wash —> $5
* Foam Bath
* Advanced PreSoak
* High Pressure Wash
* Spot Free Rinse

Deluxe Wash —> $8
Our Basic Wash plus...
* Underbody Road Film Wash
* Second Foam Bath
* Carnauba Foam Wax
* Power Air Dry

Ultimate Wash —> $10
Our Deluxe Wash plus...
* Hood & Grill Bug Remover
* Brake Dust Side Blasters
* Lustra Clear Coat Protectant
* TriFoam Polish & Conditioner
* Longer Power Air Dry

Do you have the flash dry on your unit? I haven't seen the flash dry in person does it not work well?
 
Any blower cycle needs a drying agent or CCP to work well. I would not offer a blower without it.

I would not offer an a la carte service for something that is part of one of the standard packages. That further confuses the customer. Plus, you really don't want the customer getting the premium CCP products unless they get the best cleaning possible first. Rain -X is capable of effectively sealing in road film.

The menu is way too wordy. Express washes are going to "app" looking pictures on their menus with supposedly good results.

Look at this one:

https://mrfoamer.com/product/led-slim-vertical-menu-3x5/
 
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Any blower cycle needs a drying agent or CCP to work well. I would not offer a blower without it.

I would not offer an a la carte service for something that is part of one of the standard packages. That further confuses the customer. Plus, you really don't want the customer getting the premium CCP products unless they get the best cleaning possible first. Rain -X is capable of effectively sealing in road film.

The menu is way too wordy. Express washes are going to "app" looking pictures on their menus with supposedly good results.

Look at this one:

https://mrfoamer.com/product/led-slim-vertical-menu-3x5/

I am trying to decide if I want to do the app menu or text menu with graphics for rain x and hot wax, I feel the app doesn't explain what your getting well enough but then again do our customers actually read the menu?
 
I am trying to decide if I want to do the app menu or text menu with graphics for rain x and hot wax, I feel the app doesn't explain what your getting well enough but then again do our customers actually read the menu?

Some do, some are comparison shoppers. Many just want "the best" if the price is within reason. But as Pat mentioned multiple CCPs can be confusing to a point.
 
I see a lot of washes with the "checklist" menu where the different packages are listed across the top, the options are listed down the left side and a check mark is or isn't in the column for the appropriate wash.
 
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