Chad,
I live in Hampton and work in the car wash business in Newport News and Williamsburg. Housing market here is great if you are a buyer, sucks to be a seller (which I am right now). Gas here in the Hampton Roads area is about $3.50/gallon right now and going down, milk is over $4 a gallon. Va beach is a little further south from here, about 30 minutes. Not sure what the wash market is like there but we are struggling here. Our flex serve in Willamsburg is off about 10% in volume from last year after about 7 straight years of volume growth, our express exterior in Newport News (converted from 20 years of full serve) is up about 10% over last year, but no where near the volume we need it to produce.
My guess based on your question is that you are looking at Car Spa as an employer, don't know much about them, visited their wash in Va beach a couple of times and came way very unimpressed (facilities not included).
This area of the country is highly dependent on the military. Va beach is losing Oceana Air force Base (probably will take several years). Va beach is a by far the biggest city down here with about 1 million in population (I believe). Auto Bell has four washes in this area with I think one in VA beach.
Couldn't tell you anything about Atlanta other than I had a cousin who lived there who couldn't wait to leave and it has been a mecca for express exteriors with some hitting a home run and others wishing they had invested their millions else where.
John Moran