What's new
Car Wash Forum

This is a sample guest message. Register a free account today to become a member! Once signed in, you'll be able to participate on this site by adding your own topics and posts, as well as connect with other members through your own private inbox!

Sick Business

robert roman

Bob Roman
Is your self-service carwash worth 30 to 40 percent “less” than it cost to build?

Does it feel like your income producing property has turned into an expensive job?

If so, flex-serve may make sense for you.

Competition has made it increasingly difficult for many self-service operators to survive.

For example, since 2000, more than 22 percent of self-service locations have vanished and wash revenues have tanked by 69 percent. Self-service spending on a per capita basis has dropped by 71 percent ($14 to $4).

Clearly, this supports ICA’s argument the market has changed from DIY to DIFM.

So, if you are one of those “rich” self-service operators with no problems or worries, you can stop reading now because flex-service can’t help you.

Otherwise, flex-serve can help transform a sick business into a great one.

This is achieved by using technology to differentiate the business, increase average sales, frequency and loyalty and generate new customers.

Regardless of an area, there is “always” enough demand to support at least “one” flex-serve operation.
 
Just curious, and I know there's a lot of variables at play, but what would you estimate it would cost to change over a modern 4/2 to Flex-Service?
 
“….cost to change over a modern 4/2 to Flex-Service?”

Generally speaking, investment can be as low as $30,000. However, if most of the work has to be contracted out, it might cost another $20,000.

Cost magnitude is similar to building new. Match development cost with market potential.

Determine total potential sales and how much to anticipate. Then determine what it cost to achieve anticipated sales.

Assume A, B and C are required to achieve XXX sales. A, B, and C are $15,000 each or total cost $45,000.

However, if the operator chooses to do only A and B, cost is $30,000 but sales are XX.

This is one reason why cost and ROI varies by circumstance.

Another is great potential cost more than average.
 
I am fortunate that my self service revenue has increased since 2011 and at levels nearly matching my best years.
 
Back
Top