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The self serve would be a mix of pay as you go and unlimited. I would welcome both customers. I can’t believe the washing metrics for a tunnel wash would be much different then the metrics for an IBA or a self serve. The average customer only washes so many times a year. Why would they wash...

Customers can rewash as much as they want until they are happy or until we close for the day. No questions asked. I will not ever give a customer their money back. I will also not post my policy in public, on signs or anywhere frankly. No need to advertise this and have people take advantage...

Care to elaborate why I would need 1000s of customers to make money?

Greg, I am proposing a self serve monthly pay subscription that can stand on its own without any help from a tunnels monthly membership program. I am not proposing a gated site or rfid readers. The technology solutions needed without rfid are/should be available. The price points would be...

If you and the Dahm family agree that wash books significantly increase car count(and that’s a promotion worth pursuing in your mind), will your baseline of 100k cars increase more or less than the 30% you attributed to an unlimited program in the same time frame by promoting and selling books...

Has anyone tried or even heard of monthly unlimited washing(recurring revenue model) for the self serve market?

Exactly the type of outside of the box I am looking for. Something different. Something with buzz. Something to bring in foot traffic. Thanks. Wawa is giving away free coffee all day tomorrow up until game time. Why? Bc they know all of their stores in the Philly region will be underperforming...

We do our tunnel at least once a month, possible more on rainy days with shovels and a wheel barrow. We just had a company come out to clean out our self serve bays. 7 bays and two overflow man hole tanks were $850.00 flat fee. Previously we had the same company out in May 2017. Some companies...

I fully understand you points about BOGO offers. I was looking for outside the box ideas that significantly increased wash volume/revenues. People are not drawn to a wash bc they offer wash books or BOGO offers. Those offers are a by product of what the customer can choose from once they see...

BOGO offers do not significantly increase tunnel volume. They also do not make the customer wash any more than their normal times a year. If the average customer washes ~4x/year(ICA stats) then that customer is worth $40 to you ($10 each wash). Using a BOGO offer does not make that customer wash...

about 10 years ago I had a Chrysler Town & Country pull into one of my bays mid summer. The car prolly had not been washed in 3 years. Just completely filthy. Missing a bumper, dents all over. A woman get out, opens the rear sliding door. Out pop 4 kids. The oldest was 7ish. The youngest was...

Anyone have any good marketing ideas that have really increased tunnel volume/revenue besides the obvious winners(unlimited membership plans, free vacuums, rev-share like groupon). Looking for some outside the box ideas(that have worked) to bring in some more traffic. also really helpful to...

not only do you not need a drying agent with Hot Wax & Shine, I do not apply it when a customer purchases a package with Hot Wax or buys Hot Wax as an add on/upgrade. No need to waste chemical if you don't have to use it.